Car accidents are the leading cause of death in the United States. Kentucky law enforcement officials are trying to do something about that, at least where drunk driving is concerned. Kentucky State Police, Louisville Metro Police, and other metropolitan police agencies are combining with the Kentucky Office of Highway Safety for the campaign "Drive Sober or Get Pulled Over." The campaign runs until after Labor Day.
The "Drive Sober or Get Pulled Over" campaign is part of a nationwide crackdown on drunk driving. In 2012, Kentucky alone experienced 5,750 car accidents related to alcohol, which resulted in 3,000 injuries and 146 deaths. During last year's Labor Day weekend alone, 388 were injured and nine killed, with two of the deaths directly linked to alcohol.
Kentucky law enforcement officials therefore have a multi-pronged plan for combating alcohol abuse this year. One part will be to stage a comprehensive advertising campaign about the dangers of drunk driving. Mothers Against Drunk Driving have set up a booth at the 4th Street Live news conference to discuss problems like underage drinking. Both Yellow Cab and the Transit Authority of River City have agreed to advertise on vehicles that travel around Louisville.